Our Business

StratAlign is a black owned company that focuses on the development of human potential and performance in the workplace. It assists organisations to achieve high levels of coherence by aligning individual performance with organisational strategy and business goals. The company originated through the merging of the consulting interests of Charles Nupen cc and Alan Brews and Associates cc into StratAlign Pty Ltd. StratAlign is a Level 2 BBBEE provider.


Positive people, productive workplace partnerships


Aligning people with strategy and each other in the workplace and beyond


StratAlign holds to the following five P’s:
  • People – people are the key to the success of almost any organisation
  • Potential – every person and situation has significantly more potential than is immediately obvious
  • Participation – enabling the valued appropriate participation of people unlocks potential
  • Partnership – where participation is expressed as partnership the impossible becomes possible
  • Process – credible processes produce credible outcomes 


We go about our work in three distinct but interrelated phases: DIAGNOSE; DESIGN and DELIVER. The aim of the entire process is to enable people and organisations to collaboratively optimise their success through identifying opportunities for growth and improvement and then designing and delivering plans and processes to

Here we seek to gather the necessary information about the needs, requirements and opportunities within the client’s organisations. We do this using a range of tools including surveys, interviews, research, focus groups and workshops. Key question: What are the opportunities in the organisation or workplace to optimise performance?

Here we use the information gathered in the “diagnose” phase to support the process of designing and developing a plan, process or proposal through which the client can address the needs, requirements and opportunities uncovered. Essentially we use strategic planning and other tools to enable people within the client organisation to co-create a way forward. Key question: What is possible and how do we make it happen?

Here we support client organisations as they seek to implement the plan they have created in the “design” phase. This includes such activities as project or programme management support, training and capacity building, coaching and mentoring, process facilitation, conflict management and mediation.


Charles Nupen

Executive Chairman

Alan Brews

Chief Executive Officer

Bontle Mpakanyane


Jill Patson

Office & Admin Manager

Mellita Mashao

Office Administrator